Well, time to ask Google Style AI to match your outfit. For a long time, fashion startups and retailers have had their sights set on making fashion apparel recognisable and searchable by AI's image recognition. The idea behind was always to snap a picture of someone walking down the street wearing a super dress, then, a few seconds later have Google telling you about the brand, model, style, material price and where to buy it from. After years of research, development, investments, startups and technology organisations mixing in, finally, Google launched its version of the AI fashion recognition innovation. Called'Style Match,' the feature builds on the existing'Google Lens' technology which lets users take photos of any fashion items and find other similar products.